Usability Testing (Focus Groups)
Published: August 12th, 2007A reason to do a focus group, it’s amazing.
I just did my first Focus Group today (Citrusbyte focus group for our client mojobaby.com) and my reaction was wow.
I never realized how different people use websites compared to myself, or other technical-savy people. It really seems like a lot of people truly need simplicity, without it they get completely lost. This experience was really important and interesting for me. I’d recommend learning about some usability topics if you’re a web-developer. In fact, after today, I’d say it’s extremely critical that you read at least a couple books. I’ve skimmed through Don’t Make Me Think and that was absolutely fantastic for the amount of time I put into it.
Either host a Focus Group, or read some books, take your pick. (I’ve done both, and it rocks!)
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